"We are FAIRLING.
We are more than a platform. We are the online dating site for ever-lasting love stories in retail."Our Story
The Future Of Wholesale Is Here

Our Story
The Future Of Wholesale Is Here
We believe in the happiness that comes with offering unique and creative products to customers searching for the special something out there. We celebrate conscious shopping in the era of fast consumption.
Our mission is to optimize and simplify wholesale by connecting the most awesome brands and stores online. We want unique brands and stores to thrive and to build long-lasting relationships.
We Love Our Local Shops
Our Values
Our Goals And Motivation

Teamwork
We want to work as a team with our brands and stores and always keep a positive attitude. Working together with our stores and brands is very important to us.

Sustainability
Equity and sustainability are important to us. We want to make sure that our platform supports sustainable and eco-friendly brands and stores.

Courage
We want to support our employees in taking responsibility and developing their own unique ideas that will move us forward as a team and as a company to a sustainable future.

Diversity
We want to stand up for an open society in which one’s own skin color, religion, sexuality and origin are an enrichment for everyone and bring us closer together.

Passion
Every decision is driven by the idea of bringing out the best of our stores and brands. We want to work closely with every single one to help them reach their full potential.

Inspiration
The industry of platforms for brands and stores continues to grow. We want to stand up to our values and be able to fight for our unique brands and stores.
Our Values
Goals And Motivation

Teamwork
We want to work as a team with our brands and stores and always keep a positive attitude.

Sustainability
Equity and sustainability are important to us. We want to make sure that our platform supports sustainable and eco-friendly brands and stores.

Courage
We want to support our employees in taking responsibility and developing their own ideas that will move us forward as a team and as a company.

Diversity
We want to stand up for an open society in which one’s own skin color, religion, sexuality and origin are an enrichment for everyone and bring us closer together.

Passion
Every decision is driven by the idea of bringing out the best of our stores and brands. We want to work closely with every single one to help them reach their full potential.

Inspiration
The industry of platforms for brands and stores continues to grow. We want to stand up to our values and be able to fight for our unique brands and stores.
OUR TEAM
Team Members And Inspiration

Katharina Walter
CEO & Founder
“My mission: Power to the local stores!”

Chany Gembus
Business Development
“In a world where you can shop everywhere – shop local!”

Lukas Benecke
Product Manager
“Big changes start locally!”

Lars Jellesen
Wholesale Expert
“Owner-managed stores are the best.”

Laura Bültmann
Wholesale Expert
“Back to the roots – shop local.”

Rabea Both
Wholesale Expert
“Think global, buy local!”

Jacqueline Woith
Wholesale Expert
“Buy good things from real people.”

Annette Pflug
Head of Customer Success
“We love our customers!”

Susana Sierra
Customer Success Manager
“Customers first!”

Antonia Timm
Customer Success Manager
“Unique brands and local stores need to be supported.”

Christina Haas
Creative Marketing
“When you can shop everywhere – shop local.”

Svenja Heinemann
Performance Marketing
„You can’t buy happiness but you can buy local & that’s kinda the same thing“

Neele Küpper
Creative Marketing
“When you support a small business, you are supporting a dream.”

Nipuni Berndt
Customer Care & Backoffice
“Local shops for the win!”

Anne Freitag
Branding & Communication
“Love where you live: Eat, drink & shop local.”
Our Team
Our Team And Their Inspiration

Katharina Walter
CEO + Founder
“My mission: Power to the local stores!”

Chany Gembus
Head of
International Sales
“In a world where you can shop everywhere – shop local!”
“In a world where you can shop everywhere – shop local!”

Lukas Benecke
Product Manager
“Big changes start locally!”

Lars Jellesen
Wholesale Expert
“Owner-managed stores are the best.”

Rabea Both
Wholesale Expert
“Think global, buy local!”

Laura Bültmann
Wholesale Expert
“Back to the roots – shop local.”

Jacqueline Woith
Wholesale Expert
“Buy good things from real people.”

Annette Pflug
Head of Customer Success
“We love our customers!”

Antonia Timm
Customer Success Manager
“Unique brands and local stores need to be supported.”

Susana Sierra
Customer Success Manager
“Customers first!”

Nipuni Berndt
Customer Care & Backoffice
“Local shops for the win!”

Christina Haas
Creative Marketing
“When you can shop everywhere – shop local.”

Svenja Heinemann
Performance Marketing
„You can’t buy happiness but you can buy local & that’s kinda the same thing“

Neele Küpper
Creative Marketing
“When you support a small business, you are supporting a dream.”

Anne Freitag
Brand Communication
“Love where you live: Eat, drink & shop local.”
“Love where you live: Eat, drink & shop local.”
Interested? Here you can book a first initial, nonobligatory meeting with us to learn more about the advantages of FAIRLING and to become a part of our wholesale network.